MAAP Unveils Atmos Range - A New Standard In Lightweight Waterproof Cycling Apparel
A New Collection Of Featherweight, Highly Waterproof Jackets And Vests
- MAAP's lightest and most packable outerwear to date, weighing from 90g
- Created from breathable Pertex® Shield fabric with a 20k waterproof rating
- Signature MAAP styling with minimalist graphics and a range of colours
2nd November 2023, Melbourne - Melbourne-based cycling apparel brand MAAP has today launched Atmos, its most lightweight, waterproof and packable range of jackets and vests to date.
Created to be the ultimate versatile outerwear layer, Atmos represents a step change in jacket and vest performance and versatility. Its exceptionally low weight and packability make for a true trans-seasonal wardrobe addition that enables peace of mind, year round, no matter how changeable the conditions. Keep showing up for social loops or nailing those all important training rides whatever the weather.
Constructed using the innovative Pertex® Shield fabric, Atmos uses a permeable nanofibre membrane to give a 20,000mm hydrostatic head waterproof rating with incredible levels of breathability. This featherweight high performance fabric is just 68gsm, resulting in the men’s jacket weighing 120g and vest just 90g (size medium) and women’s jacket 110g and vest 85g (size small).
The lightweight nature of the fabric and minimalist approach to their design makes the Atmos range MAAP's most packable garments to date. The articulated cut has enabled unnecessary bulk to be stripped out, while in-built stretch delivers improved freedom of movement and a perfect fit whether layered on top of a lightweight summer jersey or thicker winter option.
Bonding key areas such as cuffs and hems has further helped enhance its impressive pack-down capabilities. The result is a refined and technical finish delivering only what riders need and nothing they don’t, fitting in a jersey pocket with room to spare.
MAAP's signature approach to styling shines through with minimalist graphics and a range of colours. Additional reflective features aid visibility in all conditions, no matter when you choose to ride.
MAAP’s Head of Design Harry Osborn "Unmatched performance, unparalleled packability. Our goal was simple – to create a family of products that redefined product versatility in the market. Pertex® Shield technology ensures lightweight, waterproof, windproof cycling apparel that pack smaller than ever. Minimalist design, maximal impact."
Aligned with the launch, MAAP will be hosting a global series of rides with their ambassadors and retail partners where riders will be able to put their new Atmos jackets to the test. Expect challenging rides. A pursuit of the sort of limits and lessons that only come when you push beyond your comfort zone, the sort of Type 2 fun that usually comes with the potential of bonking and we end up talking about with mates for years and even decades to come. Taking place in over ten destinations around the world including Melbourne, LA, Miami, Osaka Berlin, Amsterdam and Vancouver. Find more details on MAAP’s Strava club.
A full collection of images can be found here
About MAAP
MAAP was established in 2014 to develop the art and progression of cycling through a considered approach to style, innovation and performance. With a fresh blend of bold patterns and technically advanced performance fabrications, MAAP’s products are designed for a global community of cyclists pushing their training, racing and adventuring to ever greater levels.